Found your post here on Twitter. I definately agree and think a lot of us can learn a lot from not only what the candidates are doing to brand themselves, but also how the public audience are responding. The growth of user generated content surrounding the election is atounding, giving the voters a new voice.

I wrote about this topic…specific to how we can use YouTube to market ourselves. http://www.interactivereturn.com/blog/2008/10/24/youtube-marketing-working-for-the-%E2%80%9Cyoutube-election%E2%80%9D/

Thanks for this!