Marketing Lessons from the Candidates
I am ceaselessly impressed with the marketing skill of both sides in this election. The movie above is produced by MoveOn.org, a political action committee. Democrat or Republican, I think we can all take a lesson from these guys. The viral video, aside from being hilarious, is customizable so that it prompts people to send it again and again to people they know. You can customize it for your friends’ names.
